Beyond the Blue Bin: The Next Generation

This article discusses the concept of reverse vending machines (RVMs). They essentially provide an easy, clean, and convienient way for people to recycle. RVMs are a way that businesses can take recycling to the next level and show consumers they are serious about their committment to recycling and helping the environment. Sacred Heart University has made the initiative by installing RVMs around their campus. After recycling they receive coupons from sponsors of the machine. A similiar thing is going on at Fairfield University they get an automatic receipt deposit on their university card. Many venues like Dunkin Donuts are joining the trend of RVMs as well. To further read about the reverse vending machines and who is making use of them you can visit the article which can be found at this address:
http://www.greenbiz.com/blog/2010/04/30/beyond-blue-bin-next-generation-recycling?page=0%2C1